Opening doors with keys that fit

 

Through my research I am opening doors: As a scientist I am required to take up and reflect upon different points of view. My curiosity helps me with that.

 

I like to connect topics such as

 

• Strategy formation (stretegy development and implementation)
• Corporate Social Responsibility
• Branding

 

from different research areas.

 

I mainly do my research qualitatively, which means I interact closely with the organizations or individuals to be examined. My network supports me in the quantitative analysis as well.

 

My research network with the University of Cardiff (UK), IESEG School of Management, University of Lille (France), Copenhagen Business School (Denmark), University of Innsbruck (Austia) oder University of Bozen (Italy) allow me to use sound and creative methods.